Brock McClung
hello@brockmcclung.com

fandom

/ˈfan·dəm/  ·  noun

The result of sustained emotional investment in an idea, object, place, or community that continually rewards participation with meaning, progress, identity, or belonging.

fandom

/ˈfan·dəm/  ·  noun

The result of sustained emotional investment in an idea, object, place, or community that continually rewards participation with meaning, progress, identity, or belonging.

I UNDERSTAND WHY PEOPLE BECOME FANS.

I BUILD THE WORLDS AND EXPERIENCES

WORTHY OF THEIR LOVE.

I'm Brock McClung — an experience designer exploring how brand systems, interaction, motion, technology, and craft shape the worlds people love.

SELECTED
PROJECTS

A selection of artifacts exploring how thoughtful design can strengthen the relationship between people and the things they care about.

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SBA Loans Quiz

01UX / Product Design

SBA Loans Quiz

Replace the loan-type dropdown nobody can answer with four plain-language questions — and surface the right SBA program without the user ever seeing a program code.

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Sabey Data Centers

02Enterprise UX

Sabey Data Centers

Build a website that serves as a genuine sales tool for enterprise buyers making multi-million dollar colocation decisions — while also communicating Sabey's culture, values, and employer brand to candidates, partners, and press.

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Brockstar Creative

03Brand Identity

Brockstar Creative

Build a brand identity that is specific enough to attract the right clients and repel the wrong ones — without losing the generative quality of a studio still discovering what it is capable of.

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